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BrandIdea Analytics
Dec 6, 20243 min read
Summary of Big Data Marketing: Engage Your Customers More Effectively and Drive Value
Lisa Arthur's Big Data Marketing provides a straightforward guide for marketers navigating the evolving, data-driven landscape.
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BrandIdea Analytics
Nov 22, 20243 min read
Data-Driven Marketing: A Practical Guide to Unlocking Consumer Insights
This book offers a detailed guide to using analytics to enhance consumer insights and refine marketing strategies. Focusing on actionable...
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